Debbie David

Chief Executive Officer



Debbie is the Chief Executive Offcer at Advanz Fidelis. Having graduated with a Degree in Computing, Debbie chanced upon the realm of intellectual property, where she has been ever since. With over 17 years in the company, Debbie has worked across the major types of intellectual property. She was Deputy CEO and Department Head of Patents prior to setting in to her current role.


She is a Registered Patent, Industrial Designs, Trademark and Geographical Indications Agent of Malaysia.

Key Skills


  • Management of Advanz Fidelis' overall operations

  • Guiding new clients in planning and developing intellectual property porfolios 

  • Planning intellectual property portfolio strategy and commercialization of intellectual property assets

  • Development of intellectual property management systems, frameworks and policies

  • Managing & coordinating foreign networks

  • Development of intellectual property education and training programs



  • B.Sc. Computing, University of Staffordshire, United Kingdom

  • Registered Patent, Industrial Designs, Trade Mark, Geographical Indications Agent of Malaysia




  • English
  • Bahasa Malaysia
Key Areas


  • IP strategy

  • IP valuation

  • IP commercialization

  • Framework & policy development

  • IP education & training



  • INTA


  • APAA



  • Vice President (Malaysia Group) of the International Association for the Protection of Intellectual Property (AIPPI)

  • Founding member & chairperson, Young AIPPI members Advisory Committee (YAC)

  • Subcommittee Chair, Indigenous Rights Committee, International Trademark Association (INTA)

  • Committee Member, Communications Committee, International Association for the Protection of Intellectual Property (AIPPI)



Debbie’s interests outside of work lean heavily in the arts - playing and listening to an assortment of music, and dabbling in food and crafts. She is always up for a good board game, where she can control minions and conquer worlds.